I am writing this article for the community to evaluate on it.
Advertising marketing is required for the project to be adopted and known people. No matter how good the project is, it is important that it is adopted by people.
The Ambassador program is a great way to do this. We can include many ambassadors from each country in the program. The ambassadors working in the project work to promote the project, establish a community and increase the adoption. We reward them for every work they do.
We can prepare a program for ambassadors.
‘‘Numbers are for examples only’’
For example, we can find at least 3 ambassadors from each country.
**Content can be anything from articles, blog posts, infographics, videos, interviews, etc.
**Webinars or web conferences are an amazing way to provide insights and information to an audience that may be great geographic distances from each other.
Represent Ton at a local Hackathon
Ambassadors can do the tasks listed above and we can give a reward for each task.
We can prepare a program as follows. I repeat the figures are for example only.
Write an article, news, rewiev, blog post, videos for the project = 500 TON ‘‘If you post on your own blog’’
Publish by 3rd party = 1500 TON
Infographics = 300 TON
Translation ( per 1000 words) 250 TON
Review Video = 750 TON
Meetup / Webinar
Meetup ( min 15 people ) = 1500 TON
Webinar = ( min 10 people ) = 1000 TON
Hackathon = 1000 TON
Community ( Telegram, twitter, meetup.com ‘‘min 750 people’’ ) 1000 TON
The above program is just an example. However, it is important to announce the project and make people accept it. We can hold this tender with our own ambassadors instead of giving them to media companies. Because the ambassadors will think and do the best for the project. In this way, we can hear we voice in every country and build a large ecosystem.
What I wrote above is just an idea. I forward this idea to you for your consideration.